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phillip crosby

Business Strategies

Understanding The Meaning of QUALITY For Your Business

Quality is free. Think about that statement for a moment. I am one of those people who used to think that quality should cost but from understanding the real meaning of quality as explained by quality gurus like Crosby, Deming, Joseph Juran, Feigenbawn and my very interesting Quality Management lecturer – Dr Brodie ( I know my classmates wouldn’t agree with the “interesting” part but who cares 🙂 , I have been able to understand that quality is actually free. Really, to achieve a quality product or service standard, you don’t have to spend more, its free. Read on to understand what I mean. (more…)

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