Heyyy!!! Daniel here! Just a quick fun video to share the 4 things needed to start a creative design business from anywhere in the world and get clients around the globe even though you are a kid with a messed up pc in Nigeria and how I moved that to London! The purpose of this video is to share the 4 things I had in place and some I had to learn on the way when I started Presidentialideas.co.uk on my GrandMother’s dining table. The four things are listed below. (more…)
Daniel Damilola Nejo
Hey!!! Daniel here. In this video I decided to share 3 things that helped me move my Business www.Presidentialideas.co.uk from my GrandMothers Dining table in Nigeria to London where I have become a sort after for Creative designer. My hustle has not only opened doors for me, it has provided me with the opportunity to be able to afford to pay thousands of pounds to get a Masters in London. (more…)
Kinda interesting writing a post on the weakness and threats of Apple when this post is being typed on a MacBook and am keeping track of time on my iPhone because am about to head out to Sky Gardens for a quick meeting. For the 1 or 2 people who do not have an idea who Apple is, this is a short description of Apple. (more…)
Born on July 30, 1863, near Dearborn, Michigan, Henry Ford created the Ford Model T car in 1908 and went on to develop the assembly line mode of production, which revolutionized the industry. As a result, Ford sold millions of cars and became a world-famous company head. Ford’s mission was to make owning a car both practical and affordable for the average person. (more…)
When words like Strategic Business Planning gets thrown around the average small business owner, you get reactions from them like “Strategic Business bla bla bla is used by top corporations – who have the resources, time and money and not by small businesses who spend most of their time with the day to day running of the business”.
Maybe that was too long of a reply but it summarizes the mindset of the average business owner, they think strategy isn’t for them talk-less of planning strategically. All that is needed in their opinion, is a good idea, the urge and persistent to see it through! While that is correct, without a plan and a strategy to compete in the ever changing and competitive marketplace, odds are that the business will fail to reach its highest potential. (more…)
Ouch! Been a while I wrote a blogpost. I was busy rounding up and putting final touches to my MSc dissertation – That thing almost took my life! But am back, stronger, wiser and of course more handsome! 🙂 Okay! back to business. As a business owner, it is quite important and interesting to understand and know what your customers are thinking about or their behaviour when in the process of buying your product or service. This in other words is called Customer Life Cycle.
Customer life cycle describes the customer journey and progression of steps a customer (your customer) goes through when contemplating, purchasing, making use of, and maintaining loyalty to a product or service (preferably yours).
There are 4 stages in the customer life cycle and at each stage, the customer asks different questions. Smart business owners have the answers to those questions in their product offering and below I provide THE SAUCE for each stage and questions posed by your customers. (more…)
Is Quality high price or fancy features? Or maybe it’s conformance to requirements. In this video I rant about the true meaning of Quality and made some reference to the definition by top quality guru “Philip Crosby”. The video was made on my visit to Birmingham when I visited my business partner Calvin. Also, in the video i talk about 3 ways to create a quality product, one that will meet customers requirements. The 3 ways can be shortened to LQR. L for listen, Q for Question and R for Re-state. (more…)
Hey All! In this video I talk about my favorite topic in Business Strategy which is – Competitive Advantage and how to gain it for your business. If you recall, I made a post on Be Strategically Positioned OR Operationally Effective? both ways which are the key methods to gain competitive advantage. Well, in the video I went deeper and made gave some more example.
I would be thrilled to hear your comments and thoughts on the video.
A lot of businesses operates without a Business Model. At least, businesses who are not positioned in the market to win. In my Information Systems Strategy and Management course, one of the words you cannot miss but hear every class is “Business Model”( Dr. Nawaz, why???? ) Business model this…Business model that. Fast forward to the course coming to an end, I now understand it and it’s importance in modern business strategy creation. (more…)
One of the things successful businesses and brands do correctly is having a Customer-Centric business structure. I really love how Superoffice.com described Customer Centricity, they said “Customer Centricity is not just about offering great customer service, it means offering a great experience from the awareness stage, through the purchasing process and finally through the post-purchase process. It’s a strategy that’s based on putting your customer first, and at the core of your business.”
Customer centricity is not just about offering great customer service, it means offering a great experience from the awareness stage, through the purchasing process and finally through the post-purchase process.
Understanding that the way to win for your business is being customer-centric is one thing and being able to manage your customer insights is another thing…Hence the need to understand what Customer Relationship Management ( CRM ) means and what it is all about. (more…)